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    UCU SJMC shapes Uganda’s media landscape

    The Standard EditorBy The Standard EditorFebruary 27, 2025 News No Comments3 Mins Read
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    By Florence Faida

    Uganda Christian University (UCU) School of Journalism, Media, and Communication continues to shape Uganda’s media landscape by equipping students with industry-relevant skills and fostering ethical journalism. As the school opens admissions for its May 2025 intake, it remains dedicated to producing professionals who influence the country’s media sector positively.

    According to John Semakula, the head of undergraduate studies at the school, the program is structured to provide students with both theoretical and practical knowledge, ensuring they are well-prepared for the evolving media industry.

    “We are committed to providing our students with a comprehensive education that blends theoretical foundations with practical skills. Our experienced professionals are passionate about mentoring the next generation of journalists,” Semakula said.

    The school has built a strong reputation for producing top-tier journalists, including award-winning investigative journalist and UCU alumnus Solomon Serwanjja, who is currently pursuing a PhD at the university. Many of its graduates have secured positions in leading media houses such as New Vision and NBS TV, as well as in the records and communication department of the Ugandan Parliament.

    As part of its training model, students recently participated in a two-week multimedia content creation exercise, producing videography, photography, and podcast materials that highlight the school’s commitment to practical learning.

    The institution prides itself on fostering journalistic integrity, loyalty, and discipline. Kennedy Thembo, a first-year student, emphasised this aspect, stating, “UCU mentors students to uphold holistic morals and values, shaping them into trustworthy journalists.”

    With cutting-edge studios, professional-grade cameras, and advanced software, the university provides students with the tools necessary for excellence in media production. Keith Kosaho, a journalism student, noted that the resources and hands-on training at UCU significantly influenced his decision to enrol.

    In response to debates on the relevance of arts courses, Semakula underscored the indispensable role of journalism and media studies in today’s world. “There has been a campaign in the country that arts courses are not relevant, but people need to know that sciences cannot do without arts. Job opportunities are flourishing in the arts sector,” he said.

    Further strengthening its impact on Uganda’s media industry, the school has established international collaborations with institutions in Rwanda, South Africa, and Norway, particularly for master’s and PhD programs, providing students with a global perspective on journalism.

    By joining UCU’s School of Journalism, Media, and Communication, students become part of a legacy of media excellence, shaping narratives and influencing the media industry in Uganda and beyond.

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    The Standard Editor

    This is the digital news site of the Uganda Christian University community newspaper, "The Standard". The Standard newspaper was established in May 2007 under, formerly Department, but now School of Journalism, Media & Communication.

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